www.chinaiptoday.com (the “Website”) is an online publication owned and operated by Hurrymedia, which enables individuals to receive information about intellectual property matters.
2. What Data do we Collect?
2.1. We may ask you for, or you may submit, personal and non-personal information and data to us when you use the Website. This could include:
2.1.1. your name and address
2.1.2. your username and password
2.1.3. your bank account information
2.1.4. your e-mail address
2.1.5. your phone number
2.1.6. unique user identifiers
2.1.7. Google advertising cookies, and anonymous means of identifying you when you visit the Website
2.1.8. any content you submit to the Website ("Your Content”), such as comments and marketing preferences.
2.3. When you get in contact with us we may keep records of what is communicated. This is to ensure we have a record of our discussion for future reference and so we can provide services to you more efficiently.
2.4. We might collect sensitive information about you, but we will never collect your sensitive information without your explicit consent.
3. Use of Data
3.1. We use data for the following purposes:
3.1.1.Name, address, username and password: to register and administer your user account.
3.1.2. e-mail address: to contact you with news or to offer you additional services
3.1.3. phone number: to contact you about matters requiring your urgent attention, to verify your identity or to provide other Newton Media services with your consent (such as text message notifications); and
3.1.4. Your Content: to process and make available Your Content to the Website and to market to you in accordance with your instructions.
3.1.5. Google advertising cookies, unique user identifiers and anonymous identifiers: to conduct analytics on your visit to the Website and build unique user profiles, including by recording and analysing user behaviour, location, audience, demographic and interest data. This information may be used in order to enable the remarketing of users and to identify users across multiple devices, and may be shared with Google.
3.2. Information submitted to the Website may also be used to:
3.2.1. enable our compliance with applicable laws and regulations
3.2.2. enable your use of the Website and associated services
3.2.3. provide you with an up to date, efficient and reliable service; and
3.2.4. generally run and improve the Website.
4. Management of Data
Although we will do our best to protect your personal data, we cannot guarantee the security of data transmitted to the Website. Any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
5.1. We use ‘cookies’ and similar technologies on the Website. Cookies are small computer files which the Website may store in your internet browser, enabling information to be transmitted to and from your internet browser and the Website. Cookies may also be stored in your internet browser by or on behalf of third parties, such as Google.
5.2. Cookies enable us to record anonymous information about you, including: the type of internet browser you use to access the Website, your computer operating system, the websites you visited before visiting the Website, the areas of the Website you visit and your IP address (which can provide information about your approximate geographic location). Cookies cannot be used to disclose your individual identity.
5.3.1. learn about how the Website is being used and which types of individuals are using the website
5.3.2. record and report user behaviour, location, audience, demographic and interest data
5.3.3. build unique user profiles
5.3.4. record which other websites have referred users to the Website
5.3.5. optimise the Website and improve our services
5.3.6. make it easier for you to fill in forms on the Website
5.3.7. enable the Website to remember your preferences
5.3.8. enable aspects of the website to be customised; and
5.3.9. provide relevant advertising.
5.6. If you want to learn about how to opt out of Google Analytics, please see visithttps://tools.google.com/dlpage/gaoptout/ or your Google Ads Settings.
We use the personal data you provide us and which we collect from you to inform you about similar products and services which we provide. We may send you marketing communications that are sponsored by our partners and which are targeted to your interests based on information you have provided us such as job title, employer and/or industry. We may share your personal data with other companies so that they can fulfil your request to receive marketing materials in accordance with your preferences. We will not share your personal data with any third parties for their own marketing purposes unless you have provided your consent.
You can opt out from receiving such materials at any time. The personal data we may use for advertising and marketing purposes includes your name, email address, job title, phone number, company name/employer, geo location, postal address and data collected using cookies and other similar technology (Please read our separate to find out more about which cookies we use, how they work and how you can control your cookie options). Marketing materials are sent electronically, by post and we may occasionally call you.
Online Targeted Advertising
We use targeted advertising on our websites to display advertisements that are relevant to what we believe are your interests. In order to deliver relevant advertisements, we use third parties to deliver cookies that collect information about your IP address and how you interact with our sites (e.g. browsing information, which articles you have read etc.). This data is used by the third parties to determine which advertisements may be of interest to you.
We may also share your personal data with third parties to deliver targeted advertising to you on other websites (e.g. Twitter, Facebook, Wechat, Weibo). This could include your email address, cookie data, and information obtained from third parties. Third party cookies may also be used to enable us to target advertisements to you on other websites that you visit.
Lead Generation and Scoring
We occasionally use the services of trusted third parties in order to ensure that the personal data we use for advertising and marketing purposes is accurate and up-to-date. To do this, we transfer personal data of individual leads (such as name, email, job title, location and phone number) to these third parties who conduct research to verify the data – primarily against public information.
We also use algorithmic software technology to help us improve the quality and relevance of marketing activities. The personal data analysed by the software includes email address, phone number, job title, address, purchase history and account information. This allows us to provide meaningful offers that are relevant to your specific profile.
Surveys, Market Research; Customer Feedback
We want to understand the needs of our readers and customers. We may therefore use the information you provide us – including your name and contact details – to contact you to request your feedback, or to participate in our customer and market research.
Public forums, message boards and blogs
Some of the pages on our group websites may include message boards, blogs or other facilities for generating content from users. Any information that is disclosed in these areas becomes public information and you should always be careful when deciding to post any personal data. User generated content is also subject to our site
Business or Asset Sale
If we sell a business or assets we may need to disclose your personal data to the prospective buyer of such business or assets.
If Hurrymedia Company, or any of our group companies is sold or sells our assets or is acquired by a third party, then personal data about our customers will be acquired by that third party. A transfer of your personal data in these circumstances would be necessary so that the services you have contracted for can still be delivered, or so that you can continue to enjoy the benefits of our free products and services. You will receive notice if a new controller assumes responsibility for your personal data.
Additional Third Party Disclosure
We may disclose your personal data to other third parties in the following situations: To third party partners who help us by providing services such as technology, marketing, advisory or other services. These third parties only receive encrypted data and may only process personal data to provide those services to us.
Where we are required by law or regulation to do so. In each case we will seek, where practicable, to minimise the amount of data that is disclosed.
If required to protect the rights and interests of other users and/or Hurrymedia and its affiliates (including our employees, agents and contractors), or as otherwise set out in our Terms of Service This may include exchanging information with other companies and organisations for the purposes of fraud protection.
We may include small pixel tags (small image files) within the emails we send you in order to determine whether our emails are opened and/or whether the hyperlinks inside our emails are clicked through. We may also collect browser, location and the device used to engage with our email communications. This information allows us to better understand whether
we are meeting our users’ needs and how we can improve our communications. No other information is collected. You can opt out of receiving our direct marketing emails either by following the instructions in each email, or by contacting us (see the “Who We Are” section of this Privacy Notice).
We have a data retention policy that ensures we don’t use or store your personal data for longer than necessary. We consider the following issues to determine retention periods:
Guidance from the UK Information Commissioner or other regulatory agency, or industry best practice recommendations;
The business rationale for collection and expiry of the purpose for which personal data was collected; Our ongoing ability to ensure the accuracy of the data; and Legal and regulatory requirements.
We may occasionally need to keep personal data for either shorter or longer periods than specified in our retention policy. In such circumstances, application of the retention period to the data will be temporarily suspended. The suspension of an applicable retention period will be carried out in a manner that respects the rights and interests of all persons concerned.
How You Can Set Your Data; Privacy Preferences
You can use our Preference Centre to select the topics that are of interest to you so that we can send you publications and information about our products and services that are especially relevant to you. You can also choose the channels we use to contact you (email, phone, post, etc.) and can also opt-out of receiving marketing communications.
You have certain rights in relation to your personal data which include the following: Access; Portability.
You may request access to any personal data of yours for which Hurrymedia is responsible as controller. Unless there are legal or regulatory reasons for not doing so, we will confirm whether we process any of your personal data and if we do, we will provide you with the following information: the purposes of the processing, the categories of personal data, any recipients of your personal data, the applicable retention period and the data source. Copies of your personal data will be made available to you in a structured, machine-readable format. You may also request that we transfer the personal data that you have submitted to us, to another controller, where it is technically feasible for us to do so.
If you have consented to our processing of your personal data, or if we are processing your personal data in order to fulfil our contractual obligations to you, then you can submit a request that we transfer your personal data to another data controller.
Rectification, Restriction, Objection
You have the right to request that Hurrymedia rectify any errors in the personal data that we process. In some circumstances, you may also be able to ask for the erasure of personal data, and/or request that the processing of your personal data be restricted. You may also object to the processing of your personal data for sales or marketing purposes.
If you follow a link from the Website to any third party websites, you should be aware that those websites may have their own privacy policies. We do not accept any responsibility or liability for those websites. Please check the policies of any third party websites before submitting any personal data to them.
All questions, comments or enquiries should be directed to us. We will try to respond to you within 48 hours.